Marketplace Development for Instant

Online marketplace connecting buyers and sellers of the European Union

Client Instant
Services UX Design, Software
Technologies Node.js, React, Angular
Project Description

A place that helps customers find anything they look for

Instant is an online marketplace developed for connecting buyers and sellers of the European Union. The main idea behind ​​the project was to create an easy-to-use platform that could help small businesses sell their products online. Also, the marketplace was intended to give easy and quick access to a wide range of product categories for buyers and provide an exceptional customer experience. 

Instant is based on Vendure, a headless eCommerce framework. The admin panel was configured using Node.js. The IdeaSoft design team has created a unique design with simple navigation for the marketplace. The front-end part is written mostly with React, although Angular was used for some features. The chosen technical stack helped us to develop a lightweight, convenient and user-friendly platform that allows you to find the desired product and place an order in a few clicks. Users can pay for purchases using PayPal. Integration with DHL Express has also been added to enable customers to track their delivery.

Target Audience

Connecting hundreds of sellers and customers

  • Instant aims to provide an additional sales channel for small businesses by offering vendors a simple platform for online sales across Europe. Vendors can list their products on the Instant online storefront and find customers without investing in building their own websites.
  • Instant is a local marketplace that allows shoppers to find products at competitive prices and place orders with just a few clicks. The marketplace has collected a wide range of products, so users can find the best ones that meet their needs – all in one place.


Easy navigation for a great customer experience

This is the first version of Instant designed as MVP (minimum viable product). In the next releases, the Client plans to extend the functionality of the platform.


For users:


  • Easy registration process
    A new user can sign up for the platform in a few seconds using an email. No complicated forms and lengthy verification process.
  • User’s personal account
    All user data such as purchase history, delivery information, feedback history is stored in the user’s personal account, which simplifies the shopping process.
  • Simple menu
    The marketplace is easy to navigate for users. All products are divided into categories, so buyers can quickly find the section they want and move on to choosing the items they are interested in.
  • Shopping cart
    Customers have the opportunity to add the items they like to the cart so as not to lose them and pay only for the selected ones. This allows users to collect the products they like in one place.
  • Feedback system
    Customers can share their buying experience using a feedback system.


For vendors:


  • Admin panel that allows vendors to add, edit and delete products.
  • Receiving and managing orders system. 
  • Connecting discounts for certain products.

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